The Nonconscious Impact Measurement Forum (NIMF), in Partnership with the Burke Institute

November 6, 2014, New York, NY

Brought to you in partnership with the Burke Institute

Burke Institute

A first-of-its kind event focused squarely on the latest innovations, best practices and thought leadership in neuromarketing and non-conscious measurement.


The agenda for this event is still under development. Here is the structure we are planning:

This will be a one-day event divided into 4 modules:

  • The Business Case for Applied Neuroscience
  • The Business Case for Implicit & System 1 Techniques
  • The Business Case for Biometric Measurement
  • The Business Case for Holistic Nonconscious Models


If you are interested in sponsoring this event, contact Chris Kosar, Director of Business Development at GreenBook, at Details of available sponsorship packages are available here.


View the current list of speakers here. If you are interested in speaking at this event, you can submit a proposal on our Call for Speakers page.

More Information

More information is coming soon! In the meantime, if you have any questions, please contact Leonard Murphy, Principal Consultant and Editor at GreenBook, at


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