Why Aren’t We There Yet? The Insight Innovation We’re Missing


Kris Hull (TNS)

Senior Vice President, Global Account Director, TNS (United States)

Kris’s career spans 18 years in marketing and market research, the majority of which has been client-side. He started his career with Consumer & Market Knowledge at P&G, working in roles of increasing responsibility in P&G’s Fabric Care and Pharmaceutical businesses. He then joined Shell Lubricants, where he worked for several years in Consumer & Market Insights for their Car Care Product and Passenger Car Motor Oil businesses. He then moved to Marketing, where he was Brand Manager for Pennzoil Platinum Motor Oil and led the Pennzoil franchise’s media and public relations programs. He joined TNS in May 2012, as both managing director of a TNS office and Global Account Director for one of TNS’s key strategic clients. Prior to his corporate career, Kris served as an officer in the US Army, achieving the rank of Captain. He is a 1993 graduate of the University of Notre Dame, with a B.A. in Government and International Studies and a certificate in Philosophy, Politics and Economics (PPE)



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